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Resources and insights

Learn to activate your marketing data with our guides and tips.

What is a composable CDP?

Discover the revolutionary world of Composable CDPs - the game-changer in customer data management that is rapidly gaining traction.
Amine Chouki
February 27, 2023
5 min read

First-party data: what it is, and why is it important?

Curious about the buzz surrounding first-party data? Discover the power and potential of this data type and uncover exciting use cases.
Omar Al Shoubaki
March 6, 2023
5 min read

What is data activation all about?

Dive into the world of data activation, and learn how it empowers everyone to take swift and decisive action based on their data insights. Get ready to unleash the power of your data like never before!
Taoufik El Jamali
March 2, 2023
5 min read