Blog
Resources and insights
Guides, tips, and updates to help you get more from your ad platforms
Event Deduplication: Preventing Duplicate Conversion Tracking
Vanessa Moreno
April 27, 2026
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10 min read
What is Ad Signal Infrastructure and Why Does It Matter for Digital Advertising
Vanessa Moreno
April 27, 2026
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11 min read
Server-to-Server Tracking Explained: Privacy-First Implementation
Vanessa Moreno
April 27, 2026
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11 min read
Understanding Match Rate: A Guide for Marketing and Analytics Teams
Vanessa Moreno
April 27, 2026
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11 min read
Attribution Modeling Explained: Definition and Best Practices
Vanessa Moreno
April 27, 2026
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12 min read
How Ad Signal Infrastructure Improves Meta, TikTok, Snap, and Google ROAS
Vanessa Moreno
April 20, 2026
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6 min read
Journify doubles valuation and welcomes strategic funding amid 5x revenue growth and GCC expansion
Taoufik El Jamali
October 23, 2025
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4 min read
Journify raises $4M to define the future of AI-powered, privacy-first data activation
Taoufik El Jamali
October 23, 2025
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4 min read
Partnering with TikTok to Implement TikTok Events API for Advertisers
Taoufik El Jamali
October 23, 2025
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3 min read
First-party data: what it is and why it matters for ad performance
Omar Al Shoubaki
October 23, 2025
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6 min read